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Featured Projects

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PRADA - 2026

LUXURY IN TRANSIT

A mock editorial concept created for Prada, exploring the tension between motion and restraint. Set across the transitional spaces of city life, the project captures people living fully in their moment, contrasted by Prada's garment, elegant, considered, and self-possessed.

HEAD - 2022

PADEL FOR ALL

Developed a strategic CX roadmap to position HEAD as a market leader in Padel, anchored in making the sport easy to enter and associating the brand with a 'fun' playing experience.

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SUMMERILL & BISHOP - 2025

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GENERATION GAME, S&B EDITION

Created a light-hearted Christmas gift-guide reel inspired by game show "The Generation Game," showcasing S&B's product range, later published on the brand's socials.

Other Projects

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SUMMERILL & BISHOP - 2025

"Sleeping Beauty" Design Launch

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SUMMERILL & BISHOP - 2025

Countdown to Christmas - An S&B Christmas Carol

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SUMMERILL & BISHOP - 2025

A Whimsical
Astier Halloween

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SUMMERILL & BISHOP - 2025

"Botanical Wildflower" Design Launch

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SUMMERILL & BISHOP - 2025

'The essence of S&B' - Content Proposal

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GOLDSMITHS BADMINTON - 2022

Social Media Content Strategy and Community Management

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HONG KONG SATIR CENTRE - 2020

Integrated Marketing Campaign Proposal

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ONESKY HONG KONG - 2020

Integrated Marketing Campaign Proposal

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MENTHOLATUM - 2019

Integrated Marketing Campaign Proposal

© 2026 YUE HANG LAW

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